Stories & Guides
Thoughts on organizing our digital lives, separating work from home, and keeping track of the people who matter.
Why "Raju AC 2" keeps happening to all of us
We've all done it. You meet a new plumber, you already have a 'Raju Plumber' in your phone, so you name him 'Raju Plumber New'. Here is why our phonebooks are failing us.
The case for keeping work and personal contacts separate
Your boss, your accountant, and your mom shouldn't be sitting next to each other in the same app. How separating your contacts brings absolute peace of mind.
How to remember where you met someone
Human memory is tied to places, not alphabetical lists. If you can't remember a name but you remember the shop location, you shouldn't lose the contact.
A guide to sharing your contact info on WhatsApp politely
The days of dictating your number over the phone are over. Here is the cleanest, most polite way to hand your details to a new client or acquaintance.
Networking without the word "networking"
Not everyone is attending tech conferences in suits. For most of India, networking just means keeping track of the people who actually get things done in our daily lives.
The end of the paper visiting card in India
Visiting cards are still everywhere, but we rarely keep them anymore. Here is how people are bridging the gap between paper boards and digital phones.